The Podium

Career Mastery · August cohort

Podcast Production Mastery

Turn an idea into a podcast people wait for.

Sixteen hours, offline, hands-on. From the first idea to a finished, published episode with an audience around it.

16h
Over four days
4
Fridays & Saturdays
2 Days
In actual Studio
Podcast Production Mastery with Sara Farhat — The Podium

Quick overview

Format

Offline

Duration

4 Days

Schedule

Fri & Sat · 28, 29 August & 4, 5 September

Venue

MQR — Nile City Towers

Built around your project

Don't just learn podcasting. Work on your own podcast.

Across the four days, you'll turn what you learn into your own podcast project — from the idea and content to production and execution.

Day 4

Full Studio Day

Spend the final day inside a professional podcast studio, putting everything into practice and working hands-on on your podcast.

Why this program?

Why this program?

If any of these sound like you, you're in the right place.

    01

    You have a podcast idea, but don't know how to start.

    02

    You record something, then never feel it's ready to publish.

    03

    Your audio sounds nothing like the shows you listen to.

    04

    You published episodes, but nobody is really listening.

A successful podcast is not made by chance. It is produced.

What you'll master

What you'll be able to do.

Plan and produce a full show

Take an idea from concept to episode-ready content with a repeatable framework for prepping topics and guests.

Record clean audio anywhere

Get high-quality sound out of a simple setup and know which gear actually matters.

Edit and finish episodes yourself

Clean up mistakes and deliver a finished episode without waiting on anyone.

Publish across every platform

Ship to Spotify for Creators and the rest with a distribution routine you can repeat weekly.

Grow a real audience

Build a marketing and community plan around the show instead of chasing play counts.

Read the numbers and earn from them

Act on performance data and open sponsorship, ads and monetization paths that work.

Program journey

Four days, one production line.

Each day ends with something made. Open a day to see the full curriculum.

  • What a podcast really is, and why it is one of the strongest formats today
  • The different podcast types and which fits you
  • Choosing an idea you can sustain
  • Defining your target audience
  • Building the identity of your show
  • Getting past the fear of starting
  • The podcast creator mindset
  • Setting goals and a plan for consistency

Who should join

Built for people with something to say.

No previous production or editing experience required.

Content creators

You already make things and want a format with depth.

YouTubers

Extend your work into audio and long-form conversation.

Entrepreneurs

Build authority and reach around your business.

Trainers & speakers

Turn what you teach into a show that travels.

Companies & personal brands

Own a channel instead of renting attention.

First-time podcasters

No prior production or editing experience needed.

Sara Farhat

Meet your trainer

Sara Farhat

Podcast Producer & Strategist · 8 years in podcasting

Sara Farhat has spent eight years producing podcasts across the region — building shows from format and pilot through to distribution and growth.

She has produced and worked on shows including Ehky Ya Hakawaty, Ma Wara El Aflam (Al Arabiya Podcast), Lamma Tetgawez with Yahya Azzam, Mosafer (South Studio), The Spotlight, Sandra's Mic, Ma'a Naguib and Business Casual.

Selected shows

  • احكي يا حكواتي
  • ما وراء الأفلام — Al Arabiya Podcast
  • لما تتجوز مع يحيى عزام
  • مسافر — South Studio
  • The Spotlight
  • Sandra's Mic
  • بودكاست مع نجيب
  • Business Casual

Program details

Everything, on one page.

Format

Offline

In the room, practical application throughout.

Duration

4 Days

16 training hours · Includes a Full Studio Day

Schedule

Fri & Sat · 28, 29 August & 4, 5 September

Two consecutive weekends.

Venue

MQR — Nile City Towers

Corniche, Cairo.

FAQ

Before you register.

Learn. Practice. Master.

Your content could change how someone thinks.

Seats are limited and the August cohort fills from the deposit list. Reserve with 50% today and pay the rest on day one.

EGP 4,000 with early registration (20% off EGP 5,000) · MQR, Nile City Towers, Cairo